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Merck Faces Huge Fallout Over
Vioxx Suits

By THERESA AGOVINO AP
Business Writer
NEW YORK (AP) -
Already wounded by the withdrawal of its Vioxx pain
reliever from the market, Merck & Co. must now contend
with hundreds of lawsuits over the drug's side effects -
lawsuits that threaten to further damage the company's
finances and reputation.
Wall Street analysts are
concerned about Merck's potential legal liability. This
week, Standard & Poor's Corp. warned that it might
downgrade its ratings on Merck's debt because of the huge
payouts the company might be forced to make.
Merck withdrew Vioxx from
the market Sept. 30 because the drug doubled the risk of
heart attacks and strokes in patients taking it longer
than 18 months. Merck's stock plunged nearly 27 percent
and the company lost $28 billion in shareholder value
after the announcement - partly in response to the loss of
revenue from Merck's second best-selling drug, but also
because of the lawsuits, said Richard Evans, an analyst at
Sanford C. Bernstein Research. He estimates Merck's legal
costs could reach $12 billion.
A new analysis by Merrill
Lynch concludes Merck's liability could be as high as
$17.6 billion over the next decade or so. The estimate is
based on the possibility of nearly 51,000 successful
lawsuits with jury awards or settlements of $100,000 to
$300,000 for patients claiming heart attacks or strokes,
plus another $1 billion to $2 billion for nuisance
lawsuits. That would be slightly offset by Merck's
liability insurance of $650 million.
If plaintiffs win, and
prove their allegation that Merck put profits before
patients' welfare, the company's reputation will also
suffer.
"This has a credibility
cost. Merck's brand and stature are tarnished by this,"
said David Moskowitz, an analyst at Friedman, Billings,
Ramsey.
Plaintiffs' lawyers said
there have been at least 700 Vioxx-related lawsuits filed
against Merck so far and one analyst estimated the number
at over 1,000. Merck says 300 suits have been filed. Legal
experts said lawyers suing Merck must prove two primary
assertions: The company understood Vioxx's risks and
downplayed them, and that the drug played a role in
causing heart attacks or strokes.
A new analysis published
online Thursday by the British journal The Lancet could
help fuel the lawsuits. Swiss researchers led by Dr. Peter
Juni of the University of Bern pooled results from 29
studies of Vioxx and found that people who took it had
more than double the risk of heart attack than those given
dummy pills or other painkillers.
The drug "should have
been withdrawn several years earlier," the researchers
conclude.
"The unacceptable
cardiovascular risks of Vioxx were evident as early as
2000," Lancet editor Dr. Richard Horton wrote in a
commentary. He faulted Merck for "astonishing failures" in
monitoring the safety of its drugs and the U.S. Food and
Drug Administration for "lethal weaknesses" in oversight.
Merck issued a statement
Thursday saying that it had acted responsibly and that the
Lancet analysis did not include two studies more favorable
to Vioxx.
A federal judge in
Alabama has ruled that Merck needed to be ready for trial
after Dec. 13 in a case brought by William Cook, a retired
miner who had been taking Vioxx for about a year when he
suffered a heart attack in 2000. The case was filed before
Merck pulled Vioxx from the market. However, Merck filed a
motion with the Judicial Panel on Multidistrict Litigation
in Washington, D.C., to consolidate all the federal cases
in one jurisdiction, which could delay Cook's trial,
according to his lawyer, Andy Birchfield.
Cook declined to be
interviewed.
The case that goes to
trial first will be closely watched by other plaintiffs
and their lawyers, who are hoping for a precedent that
could set a pattern for future lawsuits. Fordham
University law professor Benjamin Zipursky suggested the
perfect patient for plaintiff lawyers would be a young
person who took Vioxx for 18 months and had no other
conditions that might trigger a heart attack or stroke.
That would make it easier to prove Vioxx caused the
plaintiff's illness and a big settlement might push Merck
to settle more cases.
However, many patients
taking Vioxx for arthritis were older people who are
generally more prone to heart attacks and strokes, so
establishing the connection between their illnesses and
the drug could be difficult.
"The more common the
adverse effect, the more difficult the case could be to
win," said Frank McClellan, a law professor at the Beasley
School of Law at Temple University in Philadelphia.
It's not clear how
helpful Cook's case will be to either side. Cook, who is
50, had a sedentary lifestyle before his heart attack due
to a back injury. Doctors consider a sedentary lifestyle
to be a contributor to heart disease.
Other drugs that were
taken off the market and the subject of numerous lawsuits,
such as Bayer AG's cholesterol drug Baycol and Wyeth's
diet drugs Pondimin and Redux, caused uncommon injuries
that made proving liability easier.
Wyeth took its drugs off
the market in 1997 and has paid out $13.6 billion in legal
fees and settlements of its $16.6 billion reserve -
believed to be the biggest amount ever paid by a
pharmaceutical company over a problem drug.
Baycol was withdrawn in
2001 and Bayer has paid out $1.09 billion so far.
Only 6 million
individuals took Wyeth's diet drugs while 20 million
Americans took Vioxx. That has led some observers to
believe Vioxx's payout could be larger.
"I'm pretty confident we
can show Vioxx caused my client's heart attack," said
Birchfield, a partner at Beasley, Allen, Crow, Methvin,
Portis & Miles in Montgomery, Ala. "There is a population
that really shouldn't have been prescribed Vioxx
especially because it was more likely to cause heart
attacks and strokes."
Merck general counsel
Kenneth C. Frazier said heart attacks happen frequently in
the general population and there are numerous factors,
including obesity and age, that increase the risk.
"These cases are not a
slam dunk," said Frazier. He said when all the facts are
before a judge it will be clear that "Merck acted
responsibly every step of the way."
"It would be pretty
callous of Merck to say these are old people and they were
going to get heart attacks and strokes anyway. That is not
going win them any points with a jury," said Arnold Levin,
senior partner at Levin, Fishbein, Sedran & Berman in
Philadelphia, which has filed two cases against Merck and
is preparing another 38.
Plaintiffs' lawyers must
also prove that Merck knew Vioxx could cause heart attacks
and strokes but minimized the drug's side effects while
marketing it. They might find support for their case in
documents that have come to light recently.
Birchfield and other
lawyers said they have documents that prove Merck knew
about Vioxx's problems long before they became public and
that the company engaged in a campaign to mute the risks
once they began emerging.
The Wall Street Journal
reported this week that sealed court documents suggest
Merck understood Vioxx's dangers at an early stage.
According to the newspaper, in a Feb. 25, 1997, e-mail
Merck official Briggs Morrison said patients taking Vioxx
in a clinical trial should also take aspirin, which has
cardioprotective powers, because otherwise "you will get
more thrombotic events" - blood clots. In another e-mail,
Merck's research chief Edward Schonick wrote to colleagues
on March 9, 2000, saying the cardiovascular events "are
clearly there."
Frazier said the
documents were taken out of context, and don't reflect the
evolution of thought on Vioxx as more data became
available.
One central, public
element to the plaintiffs' case is a 2000 study known as
Vigor, in which patients taking Vioxx had five times the
rate of heart attacks than those taking an older pain
reliever, naproxen. Merck claimed Vioxx did not cause
heart attacks and the company also contended that naproxen
had cardioprotective benefits that prevented users from
suffering heart problems. Plaintiffs' lawyers said this
contention was an attempt to downplay Vioxx's risks.
Another key piece of
evidence is a 2001 warning letter the FDA wrote to Merck
which said a promotional campaign for Vioxx "minimizes the
potentially serious cardiovascular findings" observed in
the Vigor study and that it "misrepresents the safety
profile for Vioxx."
The letter said Merck
failed to disclose that its explanation about naproxen was
a hypothesis with no adequate studies to support it and
that another reasonable explanation for the increased
heart attacks is that Vioxx may help cause blood clots.
On Tuesday, the FDA
released a study that said Vioxx may have contributed to
an additional 27,785 heart attacks or deaths from 1999 to
2003 that might have been avoided if patients were taking
Pfizer Inc.'s Celebrex. The study analyzed medical records
of 1.4 million adult members of Kaiser Permanente, the
nation's largest HMO. Preliminary findings were released
in August.
The report also found
that naproxen had no cardioprotective effects, disputing
Merck's contention.
The estimates in the
Merrill Lynch report are based on data from the Kaiser
Permanente study.
Doctors interviewed for
this story also had complaints about Merck, saying the
company tried to squelch negative opinions on Vioxx's
safety and downplay the drug's risks.
Stanford University
medical professor Dr. James Fries said a high-ranking
Merck official, Dr. Louis Sherwood, tried to intimidate
several doctors who expressed concerns about Vioxx's
safety. Fries said Sherwood made charges to these doctors'
superiors that the physicians were biased against the
drug.
Fries said he received
such a call about one of his doctors and learned it was
part of a pattern. He said he wrote Merck chairman Raymond
Gilmartin protesting the company's attempt to suppress
academic discussions.
"I think Merck went over
the line," Fries said. "Their approach was to try to get
people fired for saying things they (Merck) didn't agree
with."
Fries said the calls
stopped after his letter, which he said was sent in 2000
or 2001.
In a statement, Sherwood
said he disagreed with Fries' version of events.
"As a former academic
chairman and a long-time member of the medical scientific
community myself, I am deeply committed to open scientific
debate and academic freedom and have never sought to do
anything to impinge on either of these principles,"
Sherwood said. "In rare circumstances, where I have been
made aware of unfair or unbalanced scientific
presentations, I have taken appropriate action to express
my own views in response to what I viewed as
misinformation and to ensure that open and fair scientific
debate remains the touchstone."
Frazier said Merck has
never had a policy of retaliating against doctors but has
the right to "set the record straight" if it feels its
products are being misrepresented.
Physicians including Dr.
Eric Matteson of the Mayo Clinic said Merck should have
acted more swiftly to determine Vioxx's cardiovascular
safety profile after Vigor. Frazier said subsequent Vioxx
trials were all designed to look at that profile and that
as soon as the risk was established, the drug was
withdrawn. He noted the Vigor study was widely publicized
so doctors should have known the heart attack information.
"Any claim that Merck did
not seek to fully understand the cardiovascular profile of
Vioxx is contradicted by the facts," said Dr. Peter Kim,
president of Merck Research Labs, at an earlier press
conference.
Vioxx's label was changed
in 2002 to reflect the Vigor study but lawyers maintain it
wasn't strong enough and that the company continued to
downplay the drug's risks. The Cook lawsuit charged that
Merck had at least three programs to train sales
representatives "to misstate and misrepresent the truly
dangerous nature of Vioxx to prescribing physicians."
The materials are under
court-ordered seal.
"There is no question the
sales force downplayed the risk," said Matteson, a
professor of medicine and a consultant to the rheumatology
department at the Mayo Clinic in Rochester, Minn.
Matteson said salespeople
would discuss Vioxx's other side effects such as high
blood pressure but said that when it came to heart attack
risks, they would switch to talking about how the 2000
data were analyzed.
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On the Net:
www.merck.com
www.fda.gov
2004-11-05 03:12:52
GMT
http://news.findlaw.com/ap_stories/f/1310/11-4-2004/20041104193005_07.html
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